
How a digital marketing agency assesses and measures success
A digital marketing agency uses KPIs such as traffic and conversion to measure success.
Simple and effective LinkedIn advertising
Get more out of LinkedIn with minimal effort. Our experts handle all the technical aspects, so you can focus on what you do best: running your business. We ensure your ads reach the right audience while monitoring and optimizing your campaigns for continuous improvement.
We use a data-driven approach to ensure your LinkedIn advertising delivers the best possible results. From detailed analysis of your target audience to continuous monitoring of your campaigns, we ensure you get maximum return on investment.
In 2025, LinkedIn advertising continues to represent an enormous, yet underutilized potential for B2B marketing. While other platforms often struggle to distinguish between qualified and unqualified leads, LinkedIn offers unparalleled precision in audience targeting. Our experience shows that strategic use of LinkedIn Ads can significantly increase qualified leads, which directly translates to higher return on investment (ROI).
At Mementor, we've specialized in leveraging LinkedIn's advanced targeting features. With our expertise in LinkedIn advertising, we help businesses like yours reach exactly the people most likely to convert. We employ a data-driven approach, continuous monitoring, and A/B testing to optimize campaigns and ensure maximum efficiency.
Our results speak for themselves: For example, we increased leads by 130% for a client in the cleaning industry by focusing on targeted advertising to decision-makers in larger companies. This demonstrates our ability to adapt strategies to different industries and achieve impressive results.
Stop wasting money on ads that don't reach your target audience. With LinkedIn's advanced targeting features, you can reach exactly the people who need your solution. Learn how to get the most out of your ads.
Targeting strategies for optimal returns:
Choosing the right ad format is crucial for a successful LinkedIn campaign. Different formats suit different goals and ways of engaging your target audience. Understanding the strengths and weaknesses of each format will help you maximize your return on investment (ROI). Let's take a closer look at four of the most popular LinkedIn ad formats.
1. Sponsored Content:
Sponsored content ads appear in the user's news feed and are designed to look like organic posts. They are highly versatile and allow rich media content, including images and videos. This makes them good for building brand awareness and increasing engagement.
2. Text Ads:
Although simpler, text ads are still effective for reaching specific target audiences. They are budget-friendly and ideal for targeted campaigns that focus on clear calls to action. Keep the text concise and engaging to maximize click-through rates.
3. Single Image Ads:
Single image ads are a visual way to showcase products or services. They can be used to increase website traffic or boost lead generation. A high-quality image that resonates with your target audience is important for success.
4. Video Ads:
Video ads are highly engaging and can be extremely effective for conveying brand messages. Use them to demonstrate products or services, tell your company's story, or showcase customer experiences. Make sure videos are short, captivating, and optimized for mobile viewing.
Our experts are here to help you maximize your LinkedIn advertising results
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We handle the entire LinkedIn budgeting process for you. Our team begins by defining clear goals for your campaign, whether it's leads, brand building, or sales. We leverage our knowledge of LinkedIn's bidding models to select the best one for your needs:
We thoroughly analyze your target audience and adjust bids based on competition in your niche. Our strategy starts conservatively and scales as we see results. We utilize LinkedIn's advanced targeting options to precisely reach decision-makers.
Our team continuously monitors key metrics such as CTR and conversion rates. We optimize your campaigns by adjusting content, targeting, and bid size based on the data we collect.
With our expertise, you don't need to worry about the complexities of LinkedIn advertising. We ensure consistent testing and customization to provide cost-effective advertising that delivers results for your business.
Get complete control over your LinkedIn campaigns. Our team carefully monitors all important factors and provides you with clear data about campaign effectiveness.
We track key metrics such as:
You receive:
Let us help you convert data into success on LinkedIn!
Want the best possible results from your LinkedIn campaigns? We use A/B testing to ensure your ads reach the right audience and deliver the highest possible return.
Let us optimize your LinkedIn campaigns with A/B testing!
See how we've helped businesses achieve results with LinkedIn advertising
IoPT Norway wanted to raise awareness about their courses through a targeted LinkedIn campaign.
We created a LinkedIn strategy with both organic content and ads, targeting HR professionals and leaders interested in team development.
The campaign resulted in a 78% increase in course registrations and over 150 new qualified leads in just 3 months.
QR-Kode.no needed to reach potential business customers who could benefit from their QR code management platform.
We implemented a targeted LinkedIn advertising campaign focusing on marketing directors, event organizers, and restaurants. By creating compelling case-based content, we clearly demonstrated ROI for potential customers.
Results: 25% increase in B2B leads, 42% lower acquisition cost compared to other platforms, and 5 new business customers secured during the first campaign period.
See our projects for more inspiring examples.
A digital marketing agency uses KPIs such as traffic and conversion to measure success.
Digital marketing agencies use analytics for results. See how it can help you!
Everything you need to know about LinkedIn advertising
Get in touch with our experts to discuss your LinkedIn advertising strategy
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